Shopify Review
Ecommerce platform and hosting in one — 4 million stores
Last reviewed: 7 May 2026
Shopify is the world's leading e-commerce platform with hosting, payments, and storefront tools in one subscription. 4 million stores. Basic plan at $29/month renews at $39/month.
Pros
- Complete ecommerce platform — no separate hosting
- 4 million merchants — massive ecosystem
- Shopify Payments built-in
Cons
- 34% renewal price increase on intro promotion
- Transaction fees if not using Shopify Payments
- Less flexible than WooCommerce for customisation
Best For
Non-technical entrepreneurs who want the easiest possible e-commerce setup without hosting complexity
Pricing
Starter
or €290/yr
- Core features included
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Frequently asked about Shopify
How much does Shopify cost at renewal?
Shopify's Basic plan renews at $39/month, a 34% increase from the $29/month intro rate. The renewal price applies when your first billing cycle ends. Higher tiers (Shopify and Advanced) have their own renewal rates that also step up from intro pricing.
Does Shopify offer a money-back guarantee?
No. Shopify does not offer a refund period. Once you activate a plan, you are charged immediately and cannot request a refund. Cancellation is available anytime, but you forfeit any remaining prepaid balance.
Does Shopify include free site migration?
No. Shopify does not provide free migration from another platform. You can manually import products, customers, and orders using CSV files, or hire a Shopify Expert from their Partner directory to assist with migration for a fee.
Does Shopify offer 24/7 support?
Shopify offers 24/7 phone and live chat support across all plans. Response times vary by plan tier. Basic plan includes email support; higher tiers receive priority phone and chat access.
Does Shopify include daily backups?
Yes. Shopify automatically backs up your store data daily at no extra cost. Backups cover your products, customers, orders, and theme files. You can restore backups through the Shopify admin or contact support for manual restoration.
Alternatives to Shopify
Nexcess StoreBuilder
Managed WooCommerce hosting built for growth and performance
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Managed WordPress hosting with autoscaling for high-traffic sites
SiteGround WooCommerce
WordPress.org recommended for WooCommerce stores
WP Engine Global Edge Security
Enterprise WordPress security at the edge with DDoS protection and WAF
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